Chief Executive Officer
Greg Smith

Greg joined Bremworth as the new Chief Executive Officer in 2021. Greg has extensive international business experience, running iconic New Zealand companies and helping them to scale on the world stage. He was with Icebreaker for 8 years, holding position of CEO and Brand President for almost 4 years. Prior to that, Greg held senior executive roles at Michael Hill Jeweller for over 21 years.

Chief Financial Officer
Mandy Tomkins-Dancey

Mandy was appointed CFO in March 2024, bringing nearly 30 years’ strategic financial experience from a range of industries and countries. Her previous finance roles have been in the pharmaceutical, viticulture, advertising and healthcare sectors across Australasia, the US and UK. Mandy is a Chartered Accountant and holds a BCom in Accounting and Commercial Law.

Chief Operating Officer
Nicola Simpson

Nicola joined Bremworth as COO in February 2024. She brings extensive global experience in dynamic and highly-matrixed organisations including Icebreaker Merino Clothing, Fletcher Building and most recently TVNZ where she was Chief People Officer. Nicola is responsible for supply, planning, manufacturing, health and safety, people, and sustainability at Bremworth. She holds a Bachelor of Commerce in Human Resource Management and Marketing, and is a Chartered Member of the Institute of Directors.

GM Global Marketing, Product and Digital Business
Rochelle Flint

Rochelle joined Bremworth in 2013 and has over 19 years’ experience in the flooring industry in a diverse range of roles from sales, key account management and marketing through to product development. She has also spent considerable time in the Australian market in her previous role as GM Marketing and International Operations. She was appointed to her current role in December 2021 and has responsibility for group product development and marketing as well as supercharging our digital business. Rochelle holds a Bachelor of Business Marketing & Management.

GM Sales, New Zealand and Australia
Dean Chandler

Dean joined Bremworth in 2004, working for the Norman Ellison Carpets business for nine years before moving to a role with Bremworth. As GM Sales New Zealand, Dean is responsible for leading the strategic direction with major channel partners, managing the development of a high performing sales team and training. He has over 20 years’ experience in the flooring market, across residential and commercial segments as well as retail, and has built strong relationships with our key channels. Dean holds a BCA in Commercial Law and Management.

GM Wool Procurement
Shane Eades

Shane started his career in the wool industry, before joining the business which became Elco Direct, in 1994. He has worked across the industry as a branch manager, wool buyer and within a wool scouring business. He moved to his current position with Elco Direct in 2017 and has responsibility for negotiating the sale of wool lots to customers both in New Zealand and across the globe. Shane has strong, long standing relationships with wool growers and remains involved in all aspects of the business. He holds qualifications in Wool and Wool Technology.

Information Technology Manager
Trevor Jones

Trevor joined Bremworth in 2013, bringing with him extensive experience in developing and implementing manufacturing companies’ digital strategies. He previously held similar roles with other iconic New Zealand and international companies and specialises in Enterprise Systems, project management and industry 4.0. Trevor holds a Bachelor of Commerce IT Hons and has undertaken other postgraduate qualifications.

Company Secretary
Victor Tan

Victor is a long standing member of the Bremworth team, having joined in 1984 just after the Company listed on the NZSE. He worked in various finance roles within the Group before being appointed CFO and Company Secretary in 2004. In March 2024, Victor stepped down as CFO but we retain his expertise as Company Secretary. Victor is a Chartered Accountant and a Fellow of the Institute of Chartered Secretaries and Administrators (FCIS).