Insect resistance in wool flooring - Bremworth's Tracy Chen explains

The simple truth is that insect damage to wool flooring is extraordinarily rare.

Bremworth wool rugs and carpets have a 15-year insect resistance warranty, reflecting the exceptional durability of wool flooring. Our track record speaks volumes – less than 0.01% of annual installations ever require attention under warranty.

Bremworth’s industry-leading insect protection involves:
  • Precise application of Permethrin during manufacturing
  • Protection that penetrates the wool fibre, not a surface coating
  • Active only against carpet moths and beetles when they try to eat the wool (safe for pets)
  • Effective when paired with regular vacuuming and a well-ventilated space
Learn more about our warranties or keep reading for insights and guidance from Sustainability Manager, Tracy Chen.

Browse our wool carpet collections to explore how natural textures and tones can transform your space.

Bremworth's insect resistance is targeted and pet-safe

"Australia and New Zealand are world-leading in this space. Our position at the forefront of wool innovation means we've developed sophisticated approaches to protection that work in harmony with wool's natural properties."

 Tracy Chen, Sustainability Manager
Our approach to insect resistance reflects decades of textile expertise, with the treatment bonding at a molecular level and activating only if an insect attempts to digest the wool. 

This ensures targeted protection while providing families and pets with a safe, comfortable surface.

Design your custom wool rug to create an architectural surface that perfectly suits your vision.

Maintaining your wool carpet or rug is essential for lasting insect protection

Keep your wool surfaces performing beautifully:
  • Use a high-quality (ideally HEPA-certified) vacuum with a non-spinning suction head
  • Vacuum regularly, especially around skirting boards and under furniture
  • Control humidity by keeping your space well-ventilated
  • Schedule professional cleaning every two years
  • Consider space preparation before installation in new environments
If you have specific questions about what type of wool rug would suit your household, book a free consultation with our design team.

Answering questions about insect protection for wool carpet and rugs

Which insects interact with wool?

Only specific species of moths and beetles can digest wool fibres. Our integrated resistance targets these species while maintaining wool's natural benefits.

How does wool prevent dust mites?

Wool naturally regulates humidity, creating an environment less hospitable to dust mites compared to many other materials.

Does wool naturally deter insects?

Wool itself doesn't deter insects, but Bremworth's insect protection provides lasting resistance throughout the life of your surfaces with a 15-year insect resistance limited warranty.

How does Bremworth's insect protection work?

The treatment activates only if an insect attempts to digest the wool fibre. This precise approach protects the carpet from insects while keeping it safe for pets.

Design enduring spaces with protected wool surfaces

Flooring is, quite literally, the foundation for an exceptional interior space. Every palette and weave in Bremworth’s collection is inspired by the enduring, nuanced beauty of New Zealand’s landscapes. 

Experience them firsthand at our showrooms, where you can create your own mood board. 
Bremworth Design Library in Te Whanganui-A-Tara, Wellington